AI Insights · Timothy · April 2025
Top 5 Delivered Meal Kits and Specialty Foods Apps on iOS in Europe, Q1 2025
Explore the performance trends of leading meal kit and specialty food apps in Europe during Q1 2025, with data insights from Sensor Tower.
In the first quarter of 2025, the iOS platform in Europe saw notable trends among the top delivered meal kits and specialty foods applications. Sensor Tower provides valuable insights into their performance, highlighting key metrics such as downloads, revenue, and active users.
HelloFresh: Meal Kit Delivery showed a gradual decline in weekly downloads, starting at approximately 34K at the beginning of January and decreasing to around 23K by the end of March. Meanwhile, the weekly active users hovered around 400K, with a slight decrease to 385K by the end of the quarter.
Vivino: Buy the Right Wine experienced fluctuating weekly revenue, peaking at $75K at the start of the quarter and stabilizing around $29K by the end. Weekly downloads started strong with 52K but settled to around 18K, while active users saw a decline from 309K to 183K.
Gousto maintained a steady performance with weekly downloads decreasing from 10K to 4.5K. The active user base showed a slight decline from 42K to around 37K throughout the quarter.
Bene Bono had a varied download pattern, starting at 1.9K and reaching a peak of 3.9K in January before trending down to 1.7K by the end of March.
Factor_ Prepared Meal Delivery observed a consistent decrease in weekly downloads, from 2.3K down to 1.3K. The active users remained relatively stable, slightly decreasing from 18K to 17K.
For more detailed insights and data analysis, visit Sensor Tower.